How to get more from your natural make-up

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By Melinda Wenig

Switching to natural or mineral cosmetics? Formulations are now better than ever, but to get the most out of your natural makeup it pays to brush up on your technique.

As a professional make-up artist I’m excited to see that natural, vegan and certified organic products have come a long way, thanks to all the research that’s gone into them. It’s not going to clog your pores as much as synthetic make-up and it doesn’t have that same heavy feeling on the skin but application can sometimes require a different technique. Here’s my advice on how to get the most from your natural beauty cosmetics.

Choose your texture

While those in their twenties can experiment with powder formulations, if you are over the age of thirty I recommend using creamier textures, as they make the complexion look fresh and dewy.

Apply more than normal

Natural make-up can settle into the skin as the day goes by. To keep the intensity of colour, try applying with a slightly heavier hand.

Do double duty

Use a matte bronzing powder as an eye shadow to bring extra warmth to the face. Apply over the entire lid and work it into the eye socket to create beautiful definition.

Experiment with colour

While earthy tones look fresh all year round, natural products are also offering far more colour alternatives for eyes and lips. Experiment to find what suits you.

Stay hydrated

Well-nourished and hydrated skin provides the best base for any make-up. The best way to stay hydrated is from within – so make sure you drink plenty of water every day.


About the author -  Melinda Wenig, Makeup Artist & Hair Stylist

Sydney-based makeup artist and hair stylist, Melinda Wenig, is passionate about making her clients look their very best. She has worked across Australia and around the world on projects ranging from fashion runways to TV shows, film and stage productions, online content and editorial shoots.  Follow Melinda on Instagram @melindawmakeup/; on Pinterest @melindawenigmua and her website at 

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